Airtable

Connect Trigify to Airtable to build flexible, custom databases powered by real-time social signals and enriched lead data.

What Airtable Does in Trigify

The Airtable integration lets you push enriched data from Trigify workflows directly into Airtable bases. Build custom lead databases, track social signals, manage outreach lists, or create any structured dataset your team needs.

Connecting Airtable

  1. Open or create a workflow in Trigify

  2. Click Add action on any node

  3. Select Airtable and choose your action

  4. Click Connect Airtable in the configuration panel

  5. You will be redirected to Airtable to authorize Trigify and select which bases to share

  6. Once authorized, you are returned to Trigify and can configure your action

Available Actions

Action

Credits

What It Does

Create Record

2

Create a new record in an Airtable table

Update Record

2

Update an existing record in an Airtable table

Create or Update Record

3

Create a new record or update an existing one based on a lookup field

Get Record

2

Retrieve a record from an Airtable table by its ID

Delete Record

2

Delete a record from an Airtable table

Search Records

2

Search for records in an Airtable table with optional filtering

Important: The Create or Update Record action costs 3 credits (instead of the usual 2) because it performs a lookup and then a create or update in a single step.

How to Create a Record

  1. Add an Airtable > Create Record action to your workflow

  2. Select the base and table you want to add records to

  3. Map your Trigify data fields to Airtable columns

  4. Save and activate your workflow

Using Search Records

The Search Records action lets you find existing records before creating new ones. Use it to check for duplicates, pull existing data into your workflow, or build conditional logic based on what is already in your Airtable base.

Example Workflow

Trigger: A tracked LinkedIn post matches your "buying intent" keyword group.

Enrich: Pull the poster's company, role, and email data.

Action 1: Search your Airtable leads table for an existing record with the same email.

Action 2: Use Create or Update Record to either add a new lead or update the existing one with the latest signal data.

Tips

Tip: Use the Create or Update Record action with a lookup field (like email or LinkedIn URL) to keep your Airtable base clean and deduplicated automatically.